Outbound was the missing channel
Strong work and steady referrals couldn't substitute for a repeatable way to reach the right brands. Without outbound, growth was capped at whoever happened to walk through the door.
All case studies
E-commerce developmentQ1 2026 — ongoing
15 qualified sales meetings in 90 days for an e-commerce development agency.
An e-commerce development agency needed a steady pipeline of discovery calls with founders and heads of e-commerce. In three months we delivered 15 qualified appointments and hit 100% of the agreed KPIs — and the engagement is still running.
- 15
- qualified sales meetings
- 100%
- of KPIs met
E-commerce development agency·Q1 2026 — ongoing
15
qualified sales meetings
About the client
An e-commerce development agency that builds platforms for growing online retailers. Strong delivery work and a steady flow of referrals — but no repeatable outbound channel to put them in front of new founders and heads of e-commerce.
The challenge
What they needed to solve
Messaging that sounded like them, not a script
They didn't want a generic “quick question” template that would burn their domain and embarrass the brand. They needed outreach that reflected the platforms they build on and the kind of brand they work with.
Our solution
How we ran the campaign
We rebuilt the targeting from the ground up, owned deliverability, and handed the team only meetings that were qualified, confirmed, and on the calendar.
Built the right list
Their existing target list was too broad. We redefined the ICP and re-sourced contacts against the sharper profile — verified, enriched, and ready for outreach.
- Rebuilt the ICP around firmographics, tech stack, and buying triggers
- Re-sourced the prospect list against the new profile
- Enriched every contact with decision-maker name, role, verified email, and LinkedIn
Outreach that sounded like the client
Email sequences and LinkedIn touches written around their actual positioning — not recycled templates. We owned deliverability and replies end-to-end.
- Sequences built around the specific platforms they build on and the results they get
- Domain warm-up and deliverability managed — campaigns landed in primary inboxes
- Replies, objections, and scheduling handled until each meeting was on the calendar
The results
What we delivered
- 15
- Qualified meetingsBooked in the first 90 days
- 100%
- Of KPIs metAppointment volume, quality, and response rates
- ✓
- DeliverabilityInboxes stayed warm, sender reputation intact
- Ongoing
- EngagementClient extended past the initial pilot term
The project started slowly while we figured out the best way to work together — but once everything clicked, results came fast. In three months, SIMS PROSPECTS delivered 15 qualified appointments and met all our KPIs. They learned our product, refined our ICP, and built outreach that worked. We're happy with the results and still working with them.
Ready to see what we can book for you?
A focused 30-minute discovery call. We'll review your current pipeline, where the gaps are, and exactly how we'd book more qualified meetings for your team — free, no obligation.