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B2B Lead Generation Agency

There's a better way to build your pipeline

We run the cold calling, LinkedIn outreach, and appointment setting that keeps your sales team's calendar full of qualified meetings. Your reps get to spend their day selling.

No long contracts. Qualified meetings, booked straight onto your calendar.

Get a free pipeline audit

Tell us where you are now. We'll show you where the meetings are.

No spam. No long contracts. Just a clear read on your pipeline.

60 seconds on how we book qualified meetings for your team.
SaaS · Recruitment · Pro services
Industries we know
Multi-channel
Calls, LinkedIn & email
Qualified only
Meetings vetted to your ICP

We book meetings for B2B teams in

  • B2B SaaS
  • Recruitment
  • Professional services
  • Agencies
  • E-commerce

We get your reps in front of the decision-makers they've been trying to reach, in the sectors we know best.

Build vs. partner

Cheaper, faster, and lower-risk than hiring in-house

Standing up your own outbound team is slow and expensive before it books a single meeting. Here's how the two stack up.

Building in-house
With SIMS PROSPECTS
Time to first meeting
3–6 months to hire, onboard, and ramp an SDR
First qualified meetings in 2–3 weeks
Upfront cost & overhead
Salary, tooling, data, NI, and management on top
One predictable monthly fee, month-to-month
Risk if it doesn't work
A bad hire costs months and a redundancy process
Pause or cancel any month, no lock-in
Data & tooling
You buy, learn, and maintain the whole stack
Verified data and multi-channel tooling included
Coverage
One person, so holidays and sick days stop output
A managed team, so activity never goes dark
Management
You coach, monitor, and course-correct daily
We manage delivery; you get weekly reporting

Why it works

People, technology, and process working together

Pipeline isn't one trick. It takes the right people running the right system on clean data, which is exactly what we bring.

People

Trained callers, not a call centre

UK-based people who run outbound for a living, briefed on your offer and objections before the first dial.

  • Sound like they know your business
  • You approve the scripts and positioning
  • A named contact who owns your account

Technology

Verified data and multi-channel reach

Clean, ICP-matched data and the tooling to run calls, LinkedIn, and email together, without you having to buy or learn a stack.

  • Contact data verified before outreach
  • Calls, LinkedIn & email run as one motion
  • Booked straight onto your calendar

Process

A repeatable system, reported weekly

A defined motion from ICP to booked meeting, tuned every few weeks on what's actually converting, so the results keep improving.

  • ICP workshop → list → outreach → qualify → book
  • Messaging A/B-tested and refined
  • Weekly activity, meetings, and pipeline reporting

How it works

From kickoff to booked meetings

A clear, repeatable process. You keep control of the messaging and full visibility into every step.

  1. 1

    Define your ICP & offer

    We map your ideal customer, sharpen the messaging, and agree on what counts as a qualified meeting before any outreach starts.

  2. 2

    Build & verify target lists

    We source and verify contacts that match your profile, so your campaign reaches the right people with accurate data.

  3. 3

    Run multi-channel outreach

    Calls, LinkedIn, and email work together, with messaging you approve. You see activity and results every week.

  4. 4

    Hand off booked meetings

    Qualified, confirmed meetings land on your reps' calendars with the context they need to walk in ready to sell.

What to expect

Your campaign, week by week

A clear timeline from kickoff to predictable pipeline, so you know exactly what you're getting, and when.

  1. Day 1

    Kickoff & ICP workshop

    A 60-minute call to map your ideal customer, sharpen the offer, and agree what counts as a qualified meeting. You approve the messaging before anything goes out.

  2. Week 1

    Campaign goes live

    We build and verify your target list, set up email infrastructure and LinkedIn assets, and start the first wave of outreach. You see daily activity in your dashboard.

  3. Week 2

    First conversations land

    Replies start coming back. Qualified meetings begin appearing on your reps' calendars, usually 5–10 in the first month.

  4. Month 1

    First performance review

    We sit down with you to review results, sharpen messaging on what's converting, and double down on the channels and segments performing best.

  5. Month 3+

    Predictable monthly pipeline

    Volume stabilises into a forecastable monthly run-rate. You can plan headcount, quotas, and revenue around the pipeline we deliver.

The numbers

Pipeline you can forecast

We measure success in booked, qualified meetings, and report on it every week.

338
qualified meetings booked across client campaigns
2–3 wks
to the first booked meetings on a new campaign
100%
of agreed KPIs met on our most recent engagement

Case studies

Real outcomes for real B2B teams

What we've delivered for clients across SaaS, recruitment, professional services, e-commerce, and restaurant tech.

Case study·Digital marketing agency·January 2025

Marketing agency 3× their pipeline without adding headcount, with 186 qualified appointments booked.

Home Lead Gen wanted to grow without building an internal sales team. We ran their outbound end-to-end, with messaging tuned for the home services niche they serve.

Read the full case study
186

qualified appointments

$575K

new revenue

Case study·E-commerce development·Q1 2026 (ongoing)

15 qualified sales meetings in 90 days for an e-commerce development agency.

An e-commerce development agency needed a steady pipeline of discovery calls with founders and heads of e-commerce. In three months we delivered 15 qualified appointments and hit 100% of the agreed KPIs, and the engagement is still running.

Read the full case study
15

qualified sales meetings

100%

of KPIs met

Case study·B2B SaaS·January 2026 (ongoing)

137 qualified demos and a steady 12–13 booked appointments every month for a B2B SaaS team.

Fast Digital Marketing needed to scale into new markets but couldn't make outbound stable on their own. We took over the motion end to end and turned an unpredictable channel into a reliable monthly pipeline.

Read the full case study
137

qualified demos

12–13/mo

booked appointments

Case study·Restaurant technology (SaaS)·Q1 2026

How SIMS PROSPECTS built a $1.2M+ pipeline for LoyaltyPlant in 12 weeks, targeting multi-location restaurant brands.

LoyaltyPlant had a strong product but an inconsistent outbound engine. Over a 12-week cold email and LinkedIn program into multi-location restaurant operators, we reached 14,600+ prospects and built a $1.2M+ qualified pipeline.

Read the full case study
$1.2M+

pipeline built in 12 weeks

20

new deals closed

Want to see results from clients in your industry? We'll share them on the discovery call.

In their words

What clients say

SIMS PROSPECTS learned our market fast and ran outbound we could actually forecast around. Inside twelve weeks we had 40 qualified demos, a $1.2M pipeline, and 20 new deals closed. They operate like an extension of our sales team, not a vendor.
Jose MorataVP Sales, LoyaltyPlant
They became an extension of our team. 186 qualified appointments delivered. The ROI was undeniable — and we didn't have to hire a single salesperson.
Mikhail AntonchankaHome Lead Gen
SIMS PROSPECTS took over the outbound process, and the demos came in steadily — the lead quality was exceptionally strong. Outbound became stable and reliable, something we couldn't achieve on our own before.
Fatima AhmedProduct Lead Manager, Fast Digital Marketing
In three months, SIMS PROSPECTS delivered 15 qualified appointments and met all our KPIs. They learned our product, refined our ICP, and built outreach that worked.
Mr BurnDirector, e-commerce development agency
King, CEO & Founder, SIMS PROSPECTS

Meet the team

You'll work directly with King

CEO & Founder, SIMS PROSPECTS

You get a predictable pipeline without adding headcount. King is hands-on with every account, designing the campaign, sharpening your offer, and booking the meetings that grow your revenue.

  • Hands-on with every campaign
  • UK-based team
  • Replies within one working day

Free 30-minute call. No pitch, no obligation.

The team behind your pipeline

  • Ayuba Tomy, Creative Director
    Ayuba TomyCreative Director
  • S Vijaya, Copywriter & Marketing
    S VijayaCopywriter & Marketing
  • V Amalash, Performance Marketing Manager
    V AmalashPerformance Marketing Manager
  • Upasana Jain, Email Marketing Specialist
    Upasana JainEmail Marketing Specialist
  • Nana Namrata, Social Media Manager
    Nana NamrataSocial Media Manager

Low risk by design

The downside is small. The upside is your pipeline.

Month-to-month, no lock-in
Every engagement is rolling. Pause or cancel any month, whether it's for holiday cover, headcount changes, or any reason at all.
Qualified meetings, or we fix it
We agree the qualification bar up front and only book meetings that clear it. If show rate dips below benchmark, we adjust at our cost.
You stay in control
You approve the scripts, targeting, and positioning before anything goes out. We represent your brand exactly the way you want.

Pricing

Pricing for every outbound channel

Three channels, all month-to-month. Pick the one that fits how you want to reach buyers, or combine them, and scale up or down whenever.

LinkedIn Outreach

Land in the inboxes of decision-makers who fit your ICP.

$397/month

600+ prospects per month

  • Qualified, verified prospect lists built for you
  • Personalised outreach copy that gets replies
  • Connection + InMail campaigns managed end to end
  • Dedicated account manager
  • A/B testing & weekly results report

Cold Email Outreach

Done-for-you email campaigns built to start conversations.

$1,995/month

10,000+ emails per month

  • Unlimited, done-for-you email campaigns
  • Inbox warmup & deliverability handled
  • AI-powered personalisation at scale
  • Intent signals to reach buyers ready now
  • CRM integration, tracking & account management
Most popular

Cold Call Outreach

A dedicated SDR dialling your market every day.

$3,500/month

5,000+ calls per month

  • Dedicated SDR making 300 dials/day
  • Breakthrough call scripts built for your offer
  • B2B appointments booked direct to your calendar
  • Power dialer, call recordings & ongoing coaching
  • Monthly sales review & account management

Need something custom, like higher volume, additional channels, or a white-label setup? Let's scope it on a call.

Free pipeline audit

See where your pipeline is leaking, before you spend a penny

Book a focused 30-minute call and we'll audit your current prospecting live: where the gaps are, what we'd change, and the meetings you could realistically expect. No obligation, no hard sell.

Where the gaps are
A quick read on your current outbound: what's working, what's leaking, and where meetings are being lost.
What we'd change
The specific channels, messaging, and targeting we'd use to book more qualified meetings for your team.
The numbers to expect
A realistic view of the pipeline and booked meetings you could plan around, with no inflated promises.

Questions

What B2B teams ask before they start

How is this different from hiring an in-house SDR?

No recruiting, ramp time, or management overhead. You get a trained team and a proven process from week one, and you can scale activity up or down without hiring or firing.

How do you make sure the leads are actually qualified?

We agree on your ideal customer profile and qualification criteria up front. Only meetings that meet that bar get booked, and we report on quality every week so the definition stays sharp.

How long until we see booked meetings?

Most clients see their first qualified meetings within the first two to three weeks, once lists are built and messaging is approved. Volume builds steadily from there. See the campaign timeline for the full picture.

Do we keep control of the messaging?

Yes. You approve the scripts, sequences, and positioning before anything goes out. We represent your brand the way you want it represented.

Where does your data come from, and is it GDPR-compliant?

We source from licensed B2B data providers and verify every record before outreach. All processing is in line with UK GDPR: we use legitimate interest for B2B contact, document lawful basis, and honour opt-outs immediately. Full detail in our privacy policy.

Who actually does the outreach: your team, or offshore?

Our cold-calling and account-management team is UK-based. Where we use specialist sub-teams (e.g. for high-volume list building or LinkedIn admin), they sit under our day-to-day management and follow your approved messaging.

What if a booked meeting no-shows?

We re-engage no-shows and reschedule wherever possible. We report show-rate weekly, and if a campaign trends below benchmark we adjust qualification criteria, at our cost, not yours.

What KPIs do you report on?

Weekly: activity (calls, connects, replies), booked meetings, show rate, and pipeline created. Monthly: cost per meeting, cost per opportunity, and a written commentary on what's working and what we're changing.

Can we pause or cancel the campaign?

Yes. All engagements are month-to-month. Pause whenever you need to (holiday cover, headcount changes, market shifts) and pick back up without re-onboarding fees.

What does it cost?

Pricing is per channel and month-to-month, with a tier for LinkedIn, cold email, and cold calling. See the pricing section above for the current rates in your region and what's included, or book a call and we'll scope something custom.

King, CEO & Founder, SIMS PROSPECTS

Book your free strategy call with King

A focused 30-minute conversation, free and with no obligation. We'll look at your current pipeline, where the gaps are, and exactly how we'd book more qualified meetings for your team.

  • 30-minute call, no obligation
  • We'll review your current pipeline and where the gaps are
  • Walk away with a clear plan, even if we don't work together
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